It is not an especially big deal for a company like Lamborghini to lay on a banquet for a group of VIP guests and a few members of the press. Having a top local chef look after the cuisine, a noted Italian soprano provide the musical entertainment, and even bringing in a magician from Paris is also not beyond the realm of the normal.
However, placing the dining table on the production line floor, right in the heart of the Lamborghini factory in Sant’ Agata Bolognese is very unusual and makes for one very special night to remember!
Held on the evening of 20th September, this event saw not only the unveiling of the 2018 season Lamborghini Huracán Super Trofeo EVO racecar, but also the official announcement of the partnership between Lamborghini and Roger Dubuis, the equally individualistic masters of haute horlogerie.
The brainchild of Ferruccio Lamborghini, the wealthy Italian tractor magnate who famously fell out with Enzo Ferrari, and created his own supercar under his Taurean star sign, Lamborghinis appeal to those who do not wish to be part of the establishment represented by the red cars from nearby Modena.
Although Lamborghini SpA is part of Audi these days, every one of its cars still comes with a great sense of drama in its DNA. This is something its Aventador flagship has in spades, and while some might view the entry-level Huracán as being more conventional, cars like the 770hp Centenario, designed as a limited edition of 40 tributes to the 100th Anniversary of the late Ferruccio Lamborghini, are anything but.